Understanding the New Dynamics of Ecommerce in Vietnam
By IFM Research & Numerator (Kanatar Worldpanel)
Choosing Tết: Vietnam's New Equation
How Vietnam's most sacred celebration is being reinvented for a new generation
Cancham Vietnam Consumer Trends Seminar Q4. 2025
Predicting consumer trends and confidence for 2026 (a look at the key factors impacting consumer confidence, spend and sector analysis
Topline report on IFM Consumer Confidence Index June 2025 - Tariff Edition
2025 MID YEAR JUNE CONSUMER CONFIDENCE INDEX
Vietnam FMCG companies investing big in uncertain times
Fast-moving consumer goods remains resilient amid the economic uncertainty, giving hope to investors to ramp up their expansion plans.
Complementary IFM 2024 Vietnam Consumer Confidence Report
Though emotional confidence is up, CCI index has declined compared to 2023.
For consumerism, it will be a glass half full / half empty year
IFM Consumer Confidence index increases minimally for 2025 from 51 to 54 Index points
Signs of recovery ahead but inflation, a lack of consumer savings and a stalled Real Estate market slows recovery in 2025
Featurings
2019
https://english.vietnamnet.vn/fms/business/220683/woowa-wants-to-waylay-food-apps.html
2018
http://www.miaozhen.com/index.php/EN/Index/newsxq/id/2437.html
https://customsnews.vn/e-commerce-cost-too-high-for-some-7221.html
https://www.brandsvietnam.com/16478-Phan-bo-lai-ngan-sach-tiep-thi-de-thuc-day-su-tang-truong
https://www.vir.com.vn/sharing-services-thrive-amid-criticism-56675.html
https://www.furnituretoday.com/business-news/about-walter-blocker/
https://deltainvest.vn/cms/print_page/5b710a123c51f21b4688c7ac/
http://ven.vn/traditional-retail-is-still-going-strong-in-vietnam-37141.html
https://www.globalbusinessoutlook.com/increase-in-world-oil-prices-helping-boost-vietnams-economy/
https://www.vir.com.vn/sharing-services-thrive-amid-criticism-56675.html
http://thepangroup.vn/vietnams-consumer-promise-beckons-as-state-smooths-dealmaking-en98965.htm#.XQnHL4gzbIU
http://vneconomictimes.com/article/op-eds/r-d-policies-encourage-action
2017
https://vneconomictimes.com/article/op-eds/attitudinal-shift
https://www.itv-asia.com/en/marketing/m2-network/955-ralf-matthaes
2016
https://www.seafoodsource.com/features/supermarkets-are-the-future-for-fish-retailing-in-vietnam
Vietnam Business TV Interview: https://www.youtube.com/watch?v=e7ytGblTR0I








