CanCham Vietnam presents the 3rd Annual Consumer Trends Seminar: Is consumerism driving Vietnam's ambitious GDP growth? Thursday 22 October 2026, 1:30 to 5:00 PM, Hilton Saigon.

Register Here

Dear All,

What is really driving Vietnam’s economic growth in 2026? Is consumerism leading the way, or are other sectors taking the lead?

Join the Canadian Chamber of Commerce Vietnam (CanCham) for its 3rd Annual Consumer Trends Seminar, bringing together leading experts in economics, investment, market research, and consumer insights to explore the forces shaping Vietnam’s growth story.

With Vietnam’s 2026 GDP growth estimated at 7.1%–9.5% and the domestic sector accounting for approximately 65% of GDP, this year’s seminar will examine how consumer spending compares with other growth drivers, where new opportunities are emerging, and which sectors may face challenges.

Featured Speakers & Topics

  • VinaCapital Michael Kokalari Key Growth Sectors vs. Non-Growth Sectors
  • IFM Research Ralf Matthaes Vietnam Consumer Confidence and GDP Impact
  • Dragon Capital Minh Dang Stocks, Bonds & Fund Investment Growth
  • Cimigo Richard Burrage How Vietnam’s Growth Story Has Changed
  • NielsenIQ Harshvardhan Chimata FMCG Growth Engine: Where Vietnam’s FMCG Growth Is Really Coming From
  • Kantar Maslina Mokhtar Booming, but Bargaining: The Vietnam Consumer Paradox

The seminar will conclude with a panel discussion moderated by Laurence Newman, Executive Director of CanCham Vietnam, followed by opportunities to connect with fellow business leaders and professionals.

Event Details

  • Date: Thursday, 22 October 2026
  • Time: 1:30 PM – 5:00 PM
  • Venue: Hilton Saigon Hotel, Ho Chi Minh City (11 Me Linh Square, Sai Gon Ward, Ho Chi Minh City)

Why Attend?

  • Gain insights into the sectors driving Vietnam’s economic growth
  • Understand evolving consumer behaviour, confidence, and spending patterns
  • Explore emerging opportunities and challenges in Vietnam’s investment and FMCG markets
  • Connect with industry experts, business leaders, and professionals

Ticket Pricing

CanCham Members 250,000VND
Co-host Members 300,000VND
Non-Members 500,000VND

Don’t miss this opportunity to gain valuable perspectives on Vietnam’s changing economic and consumer landscape. We look forward to welcoming you to an insightful afternoon of discussion and networking.

Register Here

Warm regards,CanCham Vietnam

IFM Research is a technology-driven market research company specializing in mobile, custom & integrated strategic research in Vietnam, Myanmar, Cambodia and Laos region.

Contact Us: 121 Quoc Huong, An Khanh ward, Ho Chi Minh city, Vietnam   
+84 28 6686 5802
contact@ifmresearch.com